Spring Cleaning


Spring is here. As we open our windows to let the fresh air in, it’s time to start thinking about cleaning. So get under your desk and chase away the dust bunnies that are huddling around your surge protector. While you are down there, let’s also talk about your CRM system. How clean do you think your data is? The answer should be that it’s as squeaky clean as your desk. It’s easy to get complacent about your CRM system. You do a lot of maintenance, we know. You teach your staff how to enter in names properly. You catch duplicate entries and eliminate them. But you may not be aware of all the dirty data that’s sneaking into your system. That’s where we want to help.


Based on a survey of our clients, we have determined that that duplicates can grow at the rate of 20% a year if left unattended.

While that may not seem like a lot, over time, it can add up.


We recommend doing a quick assessment of your data. It’s free, it takes 2 minutes, and it’s totally secure. What our Data Quality Report does is take a sample of your database, and using our proprietary logic, finds potential duplicates. Extrapolating the amount we find, we’ll give you a good estimate of just how many dupes are lurking in your CRM. Best of all, we’ll provide you with a few solutions that can help you find and fix the data.

We have a product that helps find and eliminate duplicates better than the standard methods available on your CRM system. We have a product that prevents users from entering duplicates right at the point of entry. We have a product that verifies that the information entered is correct and complete. And we have a product that makes sure that finding the right contact is easy. All these products, seamlessly embedded into your system, clean up and maintain your data quality at the highest level.

You’ll be squeaky clean in no time at all. Whether you are a large company or just starting out with a CRM system, we are here to make sure that you get the most out of your data. Give our free Data Quality Report a try as part of your spring cleaning effort.

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