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Welcome to the ActivePrime Blog

In our blog, you’ll find helpful and informative posts dedicated to improving CRM performance and usability. Our topics include deep dives on the technical aspects of CRMs like searching and data quality. You’ll also find insightful posts about user productivity and adoption.

ActivePrime at Emerson CRM Center of Excellence

ActivePrime at Emerson CRM Center of Excellence

ActivePrime customer Emerson (NYSE:EMR) is a diversified global manufacturing and technology company, widely recognized for its engineering capabilities and management. As a longstanding Oracle CRM On Demand user, with high adoption rates in the technology and sales departments, Emerson’s up-to-date, accurate data is essential to drive revenue and ensure the best business decisions. During a recent meeting at the Emerson Center of Excellence, which shares best practices among product engineering and software design professionals from around the world, ActivePrime was invited to present how our solutions are used across Emerson business platforms.


Recap: Atlanta CRM On Demand User Group September 10, 2014

Recap: Atlanta CRM On Demand User Group September 10, 2014

ActivePrime was pleased to recently attend the Oracle CRM On Demand User Group in Atlanta, GA. We were excited to see our customers, exchange ideas, and participate in the roundtable discussions.  

Tapping into Vertical Industry Specific CRM On Demand

Oracle offers CRM On Demand tailored for specific verticals, such as life sciences and automotive. The features related to specific verticals can be requested for your own system by logging a support request with Oracle Support. Some of the features that could be helpful include the ability to account for timezone and travel impacts when scheduling, or the addition of longitude and latitude on the Address Object for more granular mapping integration.

More information about vertical features can be found on the Oracle website.