ActivePrime, Inc. Launches CleanScan™ for Oracle Sales and Marketing Cloud Service

CleanScan Empowers Users to Resolve Duplicates in Oracle Sales and Marketing Cloud Service

Mountain View, CA - October 1, 2012 -- ActivePrime Inc™, the leading supplier of cloud data quality solutions for CRM, announces today the integration of CleanScan™ for Oracle Sales and Marketing Cloud Service. Embedded in the Oracle Sales and Marketing Cloud Service user interface, CleanScan empowers users to resolve their own duplicates by presenting a simple table, and by providing the capability to merge in one-click.

"CleanScan takes CRM data quality to a whole new level. Oracle Sales and Marketing Cloud Service users are notified of duplicates and empowered to instantly resolve their own duplicate data issues. De-centralizing data quality takes the burden off of administrators and allows the business to streamline CRM activities. CleanScan is made possible because of a foundation of applied artificial intelligence that's part of all ActivePrime solutions". Rosaline Gulati, President, ActivePrime.

"Oracle Sales and Marketing Cloud Service sets a new standard for CRM in sales performance management, enterprise integration, and business flexibility,” says Anthony Lye, Senior Vice President of Oracle CRM. “Integration with ActivePrime CleanScan allows customers to de-centralize data quality tasks and increase data accuracy by flagging and resolving duplicates in Oracle Sales and Marketing Cloud Service."

Highlighted features of CleanScan for Oracle Sales and Marketing Cloud Service include:

  • Continuous scanning of Oracle Sales and Marketing Cloud Service for possible duplicates.
  • Data quality protection for contacts, accounts, and leads.
  • Smart fuzzy algorithms to find tricky duplicates
  • Ability to merge with one-click in an easy interface

CleanScan joins CleanCRM™, CleanEnter™, ActivePrime Search™, and CleanVerify™ as part of ActivePrime's CleanData Suite™.

ActivePrime, Inc. is a Gold level member in Oracle Partner Network (OPN) and a member of the Oracle CRM On Demand Inner Circle Partner Initiative, which showcases a select group of partners that have demonstrated significant value driven by proven customer success. This collaborative effort between Oracle and ActivePrime helps ensure that solutions are aligned with Oracle's product and sales direction, and are ready to serve the broad needs of Oracle's customers.

ActivePrime's CleanData Suite, including CleanScan, can be seen at Oracle Open World 2012 at the CRM Pavilion located in Booth 3837, Moscone West Hall.

For more information contact sales@activeprime.com.

About ActivePrime Incorporated

ActivePrime is the leading developer of cloud data quality solutions for CRM systems. ActivePrime has the most advanced hosted solutions for detecting duplicate data in real-time and batch, merging duplicate CRM records, and verifying data accuracy. The solutions are simple, easy, and affordable - designed for business users. ActivePrime is a member of the Oracle Inner Circle Initiative for Oracle CRM On Demand.

Press Contact

Rosaline Gulati ActivePrime, Inc. Phone (617) 247-9908

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