archive

Welcome to the ActivePrime Blog

In our blog, you’ll find helpful and informative posts dedicated to improving CRM performance and usability. Our topics include deep dives on the technical aspects of CRMs like searching and data quality. You’ll also find insightful posts about user productivity and adoption.

Is data holding back your move to Oracle Sales Cloud?

Is data holding back your move to Oracle Sales Cloud?

Oracle Sales Cloud helps organizations enhance their sales efforts and create better engagement strategies for both their customers and their teams. Though migrating from CRM On Demand or another CRM system to Sales Cloud may seem daunting, transitioning customer data can prove fast and smooth with an archiving solution.

4 Simple Keys to Archive your CRM Data

4 Simple Keys to Archive your CRM Data

Organizations need to protect their customer data, especially if planning to migrate to a new CRM or consolidate multiple systems into a single CRM. All customer data is extremely important to a company as it is used by sales, marketing, and customer service teams alike. The historical significance, security, and compliance of this data helps these teams within an organization to strengthen customer relationships and develop insightful selling strategies. Understanding and using collected customer data information is key to building value and developing loyalty with customers and prospects. Archive your data.