Introduction Starting a data quality journey early is critical to ensuring your Salesforce data supports business goals effectively. The...

Salesforce, like many enterprise applications, can accumulate bad data over time, especially when users manually input data. Bad data in...

Introduction When organizations think about data quality issues in Salesforce, duplicate records often come to mind. However, various...

Introduction ActivePrime’s Data Quality Assessment (DQA) provides your organization with a holistic insight into the current state of...

Key Takeaways: Start simple and small, then gradually progress to more complexity Prioritize objects and fields useful in identifying...

ActivePrime CleanData  is designed to maintain high data quality in Salesforce regardless of the number of records. It efficiently...